Prada
Fashion Week Milan 2016
Live images from instagram
@2x4 @prada
Animated these large scale videos for Prada's Milan Fashion Week 2016. Bold and beautiful patterns mixed with looping silhouettes. La Femme Prada and L’Homme Prada embrace complexity, contradiction and the fluidity of identity. These videos and gif’s played in Prada’s Milan store and social media.
Client: Puig/Prada
Design/Creative Direction: 2x4
Animation: Tamara Hahn